Attitude Essay Examples - Free Research Paper Topics on StudyDriver.com

How do Stereotypes Impact on Teenagers?

Introduction Today’s youth have been told ever since they were very young that teenagers are violent, rude, and compulsive. Young children are still very reliant on adults which creates a deep trust to form between them and a need to conform to those adults’ view of the world. Therefore, when they are exposed to negative teenage stereotypes by adults around them or the media, they can easily accept it as a fact. Thus, when those children become teenagers, they are […]

12 Angry Men Laissez-faire Style

One approach that this movie had was the laissez faire approach. This approach is defined as leading against the norm. When all twelve of the jurors come into the room, eleven of them decide quickly that the boy is guilty. They decided this because they wanted a quick and to the point process. This is an example of laissez faire as it is very much a hands-off approach. This is not a good form of leadership which is confirmed later […]

Teen Dating Violence and Social Media

Teen dating violence remains a widespread social problem in the United States with lasting impact on those who experience it. A national survey of in-school youth grades 9-12 found that 8% of those in dating relationships or who had gone out with someone had experienced physical and 7% had experienced sexual dating violence (Kahn, 2018). An earlier study, which included other dimensions of dating abuse, found that 30% of 7th to 12th graders had experienced psychological dating abuse in the […]

What does Cultural Identity Mean?

Culture can be defined as human practices, the languages one speak, values that are based on ethnicity, religion, and common interest. It also includes the arts, social interactions of groups and people and human intellectual achievement. Culture can also be termed as and symbol of communication. The symbols of communication can include knowledge, skills acquired from a group, attitude, motive, and values. Culture is also the total sum behavior of all learned things from a particular group through interaction that […]

Ethnocentrism Develops Racial and Religious Differences

Ethnocentric individuals believe that they are better than other individuals for reasons based on their heritage. Hierarchical and dichotomous thinking are the basis for ethnocentrism and ethnocentric biases (Jun 2010). According to the article titled Looking at how cultural differences influence human behavior, Kendra Cherry defined Ethnocentrism as a tendency to use your own culture as the standard by which to judge and evaluate other cultures. In other words, taking an ethnocentric point of view means using your understanding of […]

Black People and Police Brutality

Have you ever feared the possibility of police brutality because your skin tone happens to be black? Police were once known to be the peacekeepers, but it seems that law enforcement have been abusing that exact power. In America, police brutality has been used to suppress black people for years to preserve their power over them. Black people have endured all kinds of violence that result in assaults, beatings and even shootings that end up taking someone’s life. Police brutality […]

How to Reduce Police Brutality

There is a tv show called Dear White People in Netflix, an American media-services provider. In season one, the fifth episode of this tv show, an African American college student named ‘Reggie,’ this episode’s subject, goes to the party of his Caucasian college friend, “Addison’. In that party, he wins every game he plays with his innate intelligence. Suddenly, as Reggie and Addison argue about using N-word while singing along a rap, a tension between goes up rapidly. Campus police […]

Is Patriotism Good or Bad?

This book talks about an array of subtopics pertaining to war. Being a veteran war correspondent, the author has witnessed many atrocities and has photographed it as well. He speaks upon the dangers of war some of which include upon corrupt politics, destroying culture, and riding of basic human desires and rights. This ties in with the harms of patriotism, making people blind to the real truth of war. Parker addresses the importance that patriotism plays in predicting political attitudes […]

Racism is Still Alive

According to the Declaration of Independence “all men are created equal,” but are all men truly created equal when the freedom of the United States is limited to men and women who are not free from the abuse of racism? The American nation has had its fair share of trial and error but has surpassed many obstacles to overcome, but this nation is still faced with a horrific overshadow of brutality and discrimination against race in this nation of the […]

The Problem of Racial Discrimination

Racism has been a constant issue today as it was many years ago. Throughout history many groups have been labeled and criticized not only for the race, but for their sex and class as well. People of lower class being criticized for not having economical means to afford common goods. Blacks being put down for their color. The federal government should be the one to initiate a national movement against racism. Although, this cannot be done alone, those in authority […]

Presentation Skills

BUSINESS COMMUNICATION ASSESSMENT FILE TOPIC: PRESENTATION SKILLS Submitted to: SUBMITTED BY: Ms Eeshani saraswat Priyanka tewari A0101909377 Section a-02 PRESENTATION SKILLS Good presentation skills are essential in today’s workplace. Being MBA students delivering presentations on a regular basis would be an important part of our job. Public speaking, even in a business setting among coworkers one see every day, can be stressful for many of us. It is important to understand certain things about presentation if we want to deliver […]

Cross-Culture Issues in Business Communication

Cross-culture Issues in Business Communication Introduction When travelling in other countries, we often perceive differences in the way people live and work. In the United States dinner is commonly eaten around 6. 00pm; in Spain, it’s not served until 8. 00 or 9. 00pm. In the United States most people shop in large supermarket once or twice a week; Italians tend to shop in smaller grocery stores nearly every day. Everybody has their own culture so businesspeople must keep in […]

Barriers to Communication

BARRIERS IN EFFECTIVE COMMUNICATION /COMMUNICATION FALLOFF People in the world are not exactly alike. Cultures or countries are not the same. These differences, however, can cause problems in conveying your meanings. Each person’s mind is different from others. As a result, message sender’s meanings and the receiver’s response are affected by many factors, such as individual: Semantic barriers Conventions of meaning Physical Barrier Psychological barriers Emotional barriers Perceptual barriers Barriers involving values attitudes etc Semantic Barrier A basic principle of […]

Critical Appraisal Statistical Inference – Article by Tamir (1988)

Critical appraisal statistical inference – article by Tamir (1988) Write a critical appraisal of the author’s use of statistical inference and more general issues of presentation in the article by Tamir (1988). Introduction Academic achievement throughout school has a major impact on the opportunities which are available to individuals with regards to further education and once they leave the educational system. Improving levels of educational attainment in the UK is a consistent component of government agenda, with a particular focus […]

Various Models of Consumer Behaviour

Introduction This study uncovered that the field of consumer behaviour represents a broad ranging category where marketers seek to understand individual and group motivations, reactions and responses to varied product and service situations (Solomon et al, 2009). It found the processes and activities undertaken by consumers regarding the stages and steps of the decision and buying process (Gupta et al, 2004). The cognitive approach was found to look at consumer perceptions in processing information that acknowledges social and environmental experiences […]

Theory of Planned Behaviour

Rodgers and Sheldon (2002) observed the motivational factors behind internet shopping and suggested four underlying motives which are information, communication, exploration and acquisition. In conducting marketing research for e-commerce companies it is particularly important to study the consumer internet usage pattern. The need of the consumer which may be termed as the ultimate function or utility of the consumer instigates the requirement of conducting a particular behaviour. To understand the motives of each segment and to discover naturally occurring consumer […]

The Recent Advances in Science and Technology

Recent advances in science and technology have delivered sophisticated techniques for almost all the fields for solving versatile problems of human being. One of them is the genetic modification (GM) technology, it is the process of changing genetic constitution of an organism with the help of biotechnology, the organisms produced with the help of GM technology are known as GM organism, and the foods originated from these organism are known as genetically modified food (GMF) (WHO, 2009). The fundamental reason […]

The Management of a Virtual Organisation

Stanford University classmate Bill Hewlett and Dave Packard founded HP in 1939. The company’s first product, bill in a Palo Alto garage, was an audio oscillator-an electronic test instrument use by sound engineers. One of HP’s first customers was Walt Disney Studios, which purchase eigh oscillators to develop and test an innovative sound system for the movie Mission Provide a collaborative community where HP Indigo customers, HP subject matter experts industry and other selected thought leaders share knowledge that leads […]

The Need for Job Satisfaction in Workplaces

Locke (1989) gives a wide-ranging explanation of job satisfaction as a pleasing or optimistic emotional condition resulting from appraisal of one’s job or job experience. According to Smith, Kendall and Hulin (1975), job satisfaction is the perceived characteristics of the job in relation to an individual’s frames of reference. Alternatives available in given situations, expectations, and experience play important roles in providing the relevant frame of reference. These authors put yourself forward that the evaluation of satisfaction or dissatisfaction is […]

Scale for Measuring Consumer Financial Guilt

Guilt is an emotion which a person experiences when he believes to have violated a certain code of conduct. This often leads to regret in the later stages when the person owns up or takes responsibility for the same. This feeling of guilt according to psychologists is difficult to get rid of. It might in some cases lead to extreme measures. This could arise in two ways- one when a person doesn’t act in a desired way and another where […]

LITERATURE REVIEW of the Behavioral Aspects of SHRM

In this chapter I will draw upon the behavioral perspective of SHRM , social exchange theory and organizational support theory to provide a framework for examining the mediating process between human resource practices and organizational performance. 2.2 Evolution of Strategic Human Resource Management: The history of Human Resource Management, as we know it today, may be traced back to the “Human Relations” approach which is based on well-known “Hawthorne Studies”. These studies, conducted by the researchers from Harvard Business School […]

Introduction to Industrial Relations

Industrial Relation is a field of studies that includes a set of phenomena that regulates inside and outside the workplace, which is concerned with determining and controlling the employment relationship. This paper explains the basis of employment relationship and analyse the motivations with the main set of frame of references which will influence behaviour and help managers to shape methods to understand social phenomena. Alan Fox suggest ways in which frame of reference plays an important role on employment relations […]

Consumer Engagement with Self-Expressive Brands

1. Introduction 1.1. Background of the Study Consumer engagement is being considered nowadays as an important research topic as it is proving to be providing an improved academic insight into the behavior of consumer in complicated, shared and co-creative environments (Koller, 2009). In theory, consumer engagement is understood to be larger sphere of relationship marketing (Kozinets, et. al. 2010). It is considered largely that consumer engagement is merely the detail of relationship marketing theory. Specified interactive consumer experience formulates consumer […]

Assignment of Plan a Market Campaign

Assignment of Plan A Market Campaign INTRODUCTION International Academy of New Zealand is one of the recognized college of Auckland, which is located at level 13,115 Queen street and is considered to be the Herart of City . This college is registered as a private training establishment by New Zealand Qualifications Authority (NZQA). The motto of our college is Striving for excellence. Our College make an effort to provide an excellent learning environment which helps in making the dreams of […]

Consumer Reponses to Sex in Advertising

Abstract: This study analyses the Chinese and British consumer’s responses to sexual content in advertisements, the advertised brand and consumer’s buying intentions towards the brand. Focus groups will be the principle research method used in this study, totally 32 Chinese and British participants (including 16 male 16 female) will attend the focus groups discussion. The purpose of this study is to examine the differences in the effect of sex appeal on advertising and brand evaluation between Chinese and British consumers. […]

Situational Factors on Consumers

Investigation of the effects of situational factors on consumers’ buying products with superstitious association 1.0 Introduction Research questions: (1) Are Chinese consumers always more likely to purchase products with lucky associations? If not, under what circumstances do Chinese consumers show higher willingness to buy such products and the underlying process. (2) Can the attributes of all kinds of products can be linked with lucky associations? If not, what kinds of products can be taken into account when marketers want to […]

The Impact of Advertising on Fashion

Introduction: The use of advertising in the fashion industry was started as early as in the Victorian period. Advertising is been very important to the fashion industry as its one way of reaching a mass group of people quickly, as fashion today is very competitive and need speed marketing. Advertising is used from the high street fashion retailers to the low fashion retailers. According to (Dittrich,2000) it has been estimated that an average women sees between 400 to 600 advertisements […]

Ethical Dilemma, Practices and Implications of Children Advertising | Marketing Dissertation

Creating outstanding products and programs to win marketplace is not an easy job. Specialists in marketing have to develop comprehensive research plans, carry out market researches, analyze the data collected and finally come up with marketing plans that target specific consumer segments. Finding out about human psychology, their preferences, choices and appeals are not only difficult but at times disappointingly inaccurate. Yet marketers today consider themselves experts in such endeavours, and are capable of achieving the almost impossible marketing objectives. […]

The Scope of Branding

Acknowledgement I would first and foremost like to acknowledge the generosity of the villagers of Telav, Shela, Kaneti(Gujarat) and Amgachia(WB) who in spite of their busy life took time to let me understand their lives. I am also deeply indebted to Prof. Rajat Iyer and Prof. Arbind Sinha, Faculty MICA,for being a thesis guide in every sense of the word. I would also like to thank Mr Shailesh Yagnik, Librarian MICA, and all the library staff for their immense cooperation […]

A Comparative Study of Consumer Behaviour

ABSTRACT: Consumer Behavior is an aspect that is given a lot of importance in the globe of marketing. A lot of products have been a sensation or a breakdown due to inappropriate analysis of consumer behaviour and motivation. Food is a basic requirement for all livelihoods and everybody who earns spends money on food without any second thought. To live we need to eat and therefore food is tremendously important in all our lives. Today’s consumers are becoming increasingly displeased […]

Attitude Essays