Strategic Management Essay Examples - Free Research Paper Topics on StudyDriver.com

Pilot Project

Proposed methodology In order to give adequate answers to the main research question of this thesis, the following methodological framework was used: formulation of the key questions, answering of the key questions based on research, review and analysis of the literature. In the center of this doctoral research is the question: “Do multinational companies have a positive contribution to Serbia’s socio-economic development and overall economic growth?” Following questions were formulated with their main objective to answer the research question: What […]

What is the Kindergarten Business?

1. Introduction The investigation of the thesis proposal was set up in order to create a business plan with the help of clear and well-thought decisions based on the professional marketing research. The basic idea was open up a kindergarten with the specialty of focusing on the English teaching from the young ages and providing a children-focused environment where the children have higher chances to become more open-minded, creative, quicker learners and successful members of the society. The inquiry of […]

E-brokerage Industry

Executive Summary The financial brokerage industry has undergone dramatic changes worldwide in the last decade, due to the rise of the Internet. E-brokerage brought huge opportunity to the industry as it introduces enormous amount of on-line traders but at the same time posted serious threat as it open up the market to new competitors. In this thesis, we investigate past and current challenges the brokerage industry faced. From our literature review, we studied the impact of online trading to the […]

Marketing is the most Important

Abstract Marketing is the most important of the hub disciplines of booming management today. It impact on society daily in immense of ways – by bringing fresh products and services; serving organization by recognizing what public want and need ; serving people find products and services that meet up their needs; communicating information that makes people’s lives more proficient ; creating exchanges that produce employment and assets. Apparently marketing is significant in all areas of the association, and customers are […]

Modes of Enquiry

Task 1 A. Methods of enquiry The following discussions will cover the means on which information is retrieved, construed and consequently interpreted in the modern organisation. For this study, three types of enquiry are taken into consideration. Specifically, the modes of enquiry like analytic-deductive, systems thinking and inductive-consensual are to be discussed. The discussions are to be based on the existing organisational literature. Analytic-Deductive The rational model of inquiry is used in the process of analytic-deductive model. In the simplest […]

Technology E-commerce Business – Business Dissertations

E-commerce In recent years, information and communication technology (ICT) was at the heart of transforming business processes in a way that encourages higher productivity and product innovation. It has altered the way everyone does business. Small and large businesses are attracted to the Internet by virtue of its transcendence of geographic and political boundaries. By hosting a home page from your local address, your marketing material can be accessed around the world in seconds (Stuart, 1996). The ease of global […]

Training Development Employees | Business Dissertation

Is there a connection between a high level of commitment to training and development of employees 1.0 Introduction This paper will discuss training issues within the UK, and what organisations and the government are doing to address a skill shortage. The labour force in competitor countries is educated to higher levels than those in the UK, and that higher education qualifications will ever more be in demand to address future skills needs, particularly at the technical, associate professional and customer […]

Transforming a Business- through Aligning Business and Information Strategies

1.0 Introduction An organisation success in the business environment depends on its ability to move towards the common goals and objectives. Hence, the strategic direction the organisation takes will depend on the complementarities of its information technology (IT) and business strategies. If the organisation moves in different directions, the risk of business failure may increase. Given the high level of resources invested in IT by many organisations, it is vital for it to be used as a strategic resource to […]

Unilever Project Plan

INTRODUCTION: There are many kinds of business everywhere; where there are many issues related to the growth of the company and Different strategies will enable different companies to reach those goals. Unilever is a company started in 1930 formed of Dutch Margarine Company and British based lever brothers. Unilever holds a wide range of products which include food, personal care, beverages, canned foods, ice creams and many more which are worlds best consumer brands. The case study describes a lot […]

What is E- Business?

Chapter1. 1.1 What is E- Business? Electronic Business is very simple the meaning to any reader that Business taking place electronically. E-Business which we are benefiting from has gone through many stages of maturity. One of main reason to choose this topic is that to see how organisation either switching their business to E-Commerce or starting solely only online business. No doubt there are many advantages but its note free of limitations. 1.2 Purpose of Report: There are many Organisations […]

Innovation in Service Sector

INTRODUCTION Organizations must run fast to keep up with changes taking place all around them. They must modify themselves all the time. Change, rather than stability, is the norm today. Every business is affected by a number of powerful environmental forces such as; technological advances, environmental changes, evolving society and customer desires, and maturation of market, which drive the need to change in today’s globalized economy. All of these enviromental forces have created opportunities and threats. Every organization strives to […]

Master in Business Administration

Abstract The study hotels during the current recession and its implication to the long term human resource strategy and the business strategy as a whole. Talent management is an espoused and enacted commitment to implementing an integrated, strategic and technology enabled approach to human resource management (HRM). This commitment stems in part from the widely shared belief that human resources are the organization’s primary source of competitive advantage; an essential asset that is becoming in increasingly short supply. The benefits […]

Mergers Acquisitions Company | Business Dissertations

Abstract The Mergers and Acquisitions Activity take place in wide range. Mergers and Acquisitions are growing rapidly with change in globalisation The Success of merger in mergers and acquisition depend on well structure and organized firm. In finance the main problem in mergers and acquisitions is that after acquiring such company, the company can loose its dignity and its better performance. The impact of mergers and acquisitions reflect the financial position of company. The Research is based on extensive literature […]

Pay Framework Matalan | Business Dissertations

Pay framework and store management of Matalan Retail The following paper is a report about the introduction of an innovative pay framework at the Matalan stores. The company is relatively new in the market since its inception in the year 1985. Though the progress has been staggering and the company has moved forward while imbibing some of the best management practices seen in corporate history, there is a slack in the current pay structure practised at Matalan. Though they had […]

Personal Care Products Industry

Chapter 1 Introduction 1.1 Research Background The use of cosmetics was over thousands of years. The earliest archaeological evidence can be traced back to some royalty in Ancient Egypt times, where the Ancient Egyptians mixed perfume, sandalwood incense and aromatherapy products with oil applied to human bodies for pilgrimages or as an antiseptic. The Ancient Greeks and Romans also used cosmetics containing often lead and mercury. In the West, the popularization of cosmetics usage began in the 17th century and […]

Sales Strategy of Supermarkets

Introduction To explore has E-Commerce affected the sales strategy of supermarket one must focus on types of e-commerce, impact of such e-commerce on sales strategy and the interrelationship between sales strategy and e-commerce. The aim of this research study is to focus on the relationship between e-commerce and its implementation in super markets via the following objectives: To explore the key challenges that are involve during the e-commerce strategy formulation process in Tesco direct. To understand the benefits & opportunities […]

Samsung Electronics Industry Corporation

INTRODUCTION Samsung electronics Industry Corporation was created in 1969 as a division of Samsung group, and the name of corporation was changed to the current name which Samsung electronics in 1984. Mainly it manufacture and exported electronics products, which include color TV, electronic calculator, electronic watch, electronic cash registers, as well as electronic home appliances such as refrigerators, air conditioners, washing machines, an also telecommunication devices. Especially, it recorded the outstanding number of manufacturing black and white TVs which was […]

Clarks Competitive Strategy | Business Dissertation

This dissertation is about competitive strategy and how the author believes that the organisation ‘Clarks’ have used competitive analysis techniques to address the downfall in their profits, turn around sales and return to profitability. The dissertation will also look at attitudes towards Clarks during the last 4 or 5 years and whether recent increased marketing activity, during 2004 and 2005, has changed public perception of the brand. 1.1 What is competitive strategy? “Competitive strategy is the search for a favourable […]

Competitive Challenge Nike

With widely globalization movement, managers in MNCs have to be continually involved into the challenges that mainly include competitive and collaborative challenge. Facing the challenges, Nike has always been a leading sports product organization. Thus, it is meaningful to analyze Nike’s global success which will benefit from obtaining relevant international management issues. The aim of this project is to reveal Nike’s competitive advantages in global market and especially focus on company strategies in Chinese market. In order to achieve practical […]

The Effectiveness of Corporate Social Responsibility as a Means of Achieving Sustainable Development

CHAPTER I 1. Introduction Corporate social responsibility (CSR) is a concept that has acquired a new character in the global economy. “With the advent of globalization, managers in different contexts have been exposed to the notion of CSR and are being pressured to adopt CSR initiatives” (Jamali and Sidani, 2008; 330). Therefore, even more corporations are increasing conscience about the importance of matching their own interests and the interests of society by taking responsibility for the impact of their activities […]

Critical Evaluation of Coca Cola’s Corporate Communication Strategy

1. INTRODUCTION Communication is the medium through which companies’ both large and small access the vital resources they need to operate (van Riel 1995). Without effective and integrated communication systems an organization will be unable to develop an appropriate structure for its corporate communication strategy. Given that its corporate communication entails selectively communicating the organization’s views and objectives to its stakeholders (whom it relies on for the success of its business), it can therefore be described as a key management […]

Customer Loyalty Schemes | Business Dissertation

The creation of customer loyalty in the automotive sector Marketers push for brand loyalty, across all product ranges, from toothpaste to larger purchases such as a new car. Within the automobile industry there is little product differences in each segment, as partnerships, coalitions and takeovers bind manufacturers together. Each manufacturer is striving to obtain brand loyalty, not only at the point of purchase, through servicing the vehicle, supply parts and encouraging repurchases. This adds value to the organisation, and increases […]

E-grocery Industry

1.1 Introduction and Background An old Chinese saying goes like this: Food to the people is like people to a king. It means that just like a king has to rely on the support of his people to remain on the throne, ordinary people have to rely on food for survival. The importance of food is universal, and the retail food industry is a vital part of the economic activity of every country. The food on America’s table is mainly […]

Enterprise Resource Planning Process

Abstract Execution of the ERP scheme was advised tough, costly and time-consuming process. Many associations do not do well in their execution project. Critical Success Factors (CSF) should be mindfully chosen to address in alignment to double-check the thriving execution of the ERP system. The reason of this study is to analyze what components facilitate or impede the thriving execution of ERP projects and what assesses can be taken to convey troubled ERP projects under control. This study examines two […]

Franchising

CHAPTER ONE INTRODUCTION INTRODUCTION Franchising has become one of the most recognizable business formats and an internationalization strategy for business practitioners globally and also in the United Kingdom especially in the way entrepreneurs are operating under other people’s business concept. It has emerged over the years as a popular expansion strategy for a variety of product and service companies. This research critically examines how franchising play vital role in retail business growth and expansion in the food industry, using the […]

Grey Markets Customer

Future ABSTRACT The research work has presented an enlarged view of the operation within the grey markets, their functioning, pricing structure, the customer base & lastly the arguments in favour, thereby evaluating -‘Can grey be good?’ It has also focussed on grey markets- as a subject of annoyance for the IT players & OEMs. Counter-arguments & hostile measures adopted to combat grey goods have also been the point of discussion. Overall, this piece of research is being successful in presenting […]

Harley Davidson

Abstract The aim of this paper is to discuss the critical evaluation of the transformation process undertaken by Harley Davidson and analyse the contribution that the transformation made to the success or failure of the Harley Davidson. This paper also highlighted the competitive analysis of the US motorcycle industry and analsye the strategies that helps the Harley Davidson to get the sustainable competitive advantage from their 2nd most powerful competitor Suzuki. All the related strategies are described in Appendix due […]

Impact of Tqm Practice to SMEs

CHAPTER 1 Introduction and Objectives 1. Introduction In today’s consumer driven world, companies are forced to offer quality products and at the same time also keep the pricing competitive to fight the competition. Today’s consumer is not only aware but also smart to evaluate similar products for its quality. This smart and knowledgeable consumer is pushing the companies to the edge in providing quality products at competitive prices. In the 1980s and early 1990s, when many large Japanese companies […]

About Osim

INTRODUCTION OSIM is a global leader in branded healthy lifestyle products such as massage chair, shoulder and neck massagers, foot massager and slim belt. The company is well-known in Malaysia. OSIM is a brand management and niche marketing company with a focus on the consumer. Today, OSIM Company operates a wide point-of-sales network with outlets is over 371 cities over 33 countries in Asia, Australia, Africa, the Middle East, United Kingdom and North America.“Inspiring Life” is the motto of the […]

Any Activity Undertaken

ABSTRACT OF THE THESIS Any activity undertaken by a buying firm to improve supplier performance, supplier capabilities, or both and to meet the buying firm’s short and/or long term supply needs can be termed as supplier development activity. A study by the Harvard Business School concluded that a primary reason for declining US competitiveness is that US companies invest less than foreign rivals in intangible investments such as supplier development. Half of the companies fail in this supplier development effort […]

Strategic Management Essays