Smoking Advertisements and Impact on Human Behavior Finance Essay
Consumers’ future decision and firms advertisements to induce it, has long history. An investigation of the five possible decision choices, an individual face in the society where there are both pro- and anti- smoking advertisements are competing to provide the information about the costs and benefits of the change in the behavior of the individual toward their favor by working on the cycle of exposure, recognition, receptivity and agreement phases of advertisement. Health Belief Model indicates, individual change their decision […]