Price Elasticity of Goods
In general, businesses are aware of demand curves; however, it is rare that they actually know how to recognize those curves. In order to make sound business decisions, it is important to be able to recognize certain elements of a demand curve. For instance, if Apple raised its prices by five percent, what would happen to its revenues? The answer to this question depends on the response of Apple consumers. Will the consumer refrain from making purchases completely or just […]