Marketing Strategy Essays

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5 essay samples found

Product Management

Subject: MM- 304C PRODUCT MANAGEMENT Course Objectives: The objective of this course is to acquire the conceptual understanding of Product Policy Management and its applications for corporate growth and development. Examination Scheme: The faculty member will award internal marks out of 40 based on three assessments of 20 marks each of which best two will be […]

Pages: 1 Words: 315 Topics: Economy, Marketing Strategy, New Product Development

China Airlines Marketing Strategy

Marketing Strategy China Airlines on Guam CASE SYNOPSIS: This is a case study about how a foreign carrier, China Airlines, adapts it strategy competing in the Guam-based airline industry. The case traces the company’s history on Guam from setting up its regular flight schedule between Guam and Taipei, through a pricing competition with its main […]

Pages: 7 Words: 2083 Topics: Aviation, China, Economy, Marketing Strategy
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Shopping Online is Better than Shopping in Mall

Online shopping has turned into the arising pattern for 2020, with the inexorably serious worldwide online commercial centers through Google, Social Media, and huge organizations like Amazon. Before the current year’s over, the online market is relied upon to arrive at 4 trillion dollars. Online shopping enables customers to shop and buy items in the […]

Pages: 5 Words: 1507 Topics: Computer Networking, Customer Service, Marketing Strategy, Online Shopping

Impact of Social Media Marketing on Society

The pace of change in business industry and consumerism is accelerating exponentially. This is due to social-media for making it possible. Mobile or smartphone technology has played a vital role in shaping the impact of social media. This helps the business and consumers to connect anywhere at any time. Increased time spent on social media […]

Pages: 4 Words: 1197 Topics: Digital Marketing, Human Nature, Marketing Strategy, Social Media

Sustainable Development

Sustainable development is finding better ways for doing right things for both future and present. We might need to change the way we work and live now, but this doesn’t mean that you should reduce the quality of your life. A sustainable development approach can bring many benefits in the short to medium term, for […]

Pages: 5 Words: 1389 Topics: Economic Growth, Food Industry, Innovation, Marketing Strategy, Sustainable Development
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