Bihar Tourism
Designing Communications Strategy for Bihar Tourism Executive Summary Places must decide on not only how many tourists they want and how to balance tourism with other industries or strategies but also what kind of tourists they want. The choices will be constrained, of course, by the place’s climate, natural topography and resources, history, culture and facilities. Like any other business, tourist marketers must know the actual and potential customers, their needs and wants, determine which target markets to serve, and […]
